Cookie Policy

Understanding Our Cookie Usage

This Cookie Policy explains how Ethio-American uses cookies and similar tracking technologies when you visit our website and use our services. This policy should be read alongside our Privacy Policy and Terms of Service.

By continuing to use our platform, you consent to our use of cookies as described in this policy. You can control and manage cookies through your browser settings as detailed below.

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Types of Cookies We Use

• Session Cookies: Temporary cookies that expire when you close your browser
• Persistent Cookies: Cookies that remain on your device for a specified period
• First-Party Cookies: Cookies set directly by our website
• Third-Party Cookies: Cookies set by external services we use

How We Use Cookies

We use cookies for various purposes to enhance your experience and improve our services:

Essential Cookies

These cookies are necessary for our website to function properly and cannot be disabled:

• Authentication and login management
• Security and fraud prevention
• Session management and user preferences
• Load balancing and performance optimization

Functional Cookies

These cookies enhance functionality and personalization:

• Language and region preferences
• User interface customizations
• Remember login credentials (if opted in)
• Trading preferences and settings

Analytics and Performance Cookies

We use analytics cookies to understand how visitors interact with our website:

Information Collected

• Pages visited and time spent on each page
• Click patterns and user navigation paths
• Device and browser information
• Geographic location (country/region level)
• Referral sources and exit pages

Analytics Providers

We may use third-party analytics services such as:

• Google Analytics
• Adobe Analytics
• Custom analytics solutions

These services help us improve our website performance and user experience by providing insights into user behavior and preferences.

Marketing and Advertising Cookies

With your consent, we may use marketing cookies to:

Personalized Marketing

• Display relevant advertisements
• Measure advertising campaign effectiveness
• Retarget visitors with relevant content
• Provide personalized offers and recommendations

Third-Party Advertising

We may work with advertising partners who use cookies to:

• Show you relevant ads on other websites
• Measure ad performance and engagement
• Build audience segments for targeted advertising

You can opt out of personalized advertising through your browser settings or industry opt-out tools.

Social Media Integration

Our website may include social media features that use cookies:

Social Media Plugins

• Social sharing buttons (Twitter, Facebook, LinkedIn)
• Embedded social media content
• Social login options

These features may collect information about your visit and interaction with our content. Please refer to the respective social media platforms' privacy policies for more information.

Managing Your Cookie Preferences

You have several options to control and manage cookies:

Browser Settings

Most browsers allow you to:

• View and delete existing cookies
• Block all cookies or specific types
• Set preferences for cookie acceptance
• Receive notifications when cookies are set

Browser-Specific Instructions

• Chrome: Settings > Privacy and Security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Edge: Settings > Cookies and site permissions

Please note that disabling certain cookies may affect the functionality of our website and services.

Third-Party Cookie Services

We use various third-party services that may set cookies on our behalf:

Service Categories

• Analytics: Google Analytics, Adobe Analytics
• Security: Cloudflare, reCAPTCHA
• Customer Support: Zendesk, Intercom
• Marketing: Mailchimp, HubSpot
• Payment Processing: Stripe, PayPal

Each third-party service has its own privacy policy and cookie practices. We recommend reviewing their policies to understand how they use cookies and personal data.

Mobile Applications and Similar Technologies

Our mobile applications may use similar technologies to cookies:

Mobile Identifiers

• Device identifiers and advertising IDs
• Local storage and cached data
• Push notification tokens
• Biometric authentication data (if enabled)

You can manage these settings through your device's privacy and security settings.

Cookie Data Retention

Different types of cookies are retained for different periods:

Retention Periods

• Session Cookies: Deleted when you close your browser
• Authentication Cookies: 30 days or until logout
• Preference Cookies: 1 year
• Analytics Cookies: 2 years
• Marketing Cookies: 1 year (with consent)

We regularly review and delete expired cookies in accordance with our data retention policies.

International Data Transfers

Some of our third-party cookie providers may transfer data internationally:

Data Protection Measures

• Standard Contractual Clauses (SCCs)
• Adequacy decisions by relevant authorities
• Privacy Shield frameworks (where applicable)
• Other appropriate safeguards

We ensure that appropriate safeguards are in place for any international transfers of cookie data.

Your Rights Regarding Cookies

Depending on your location, you may have certain rights regarding cookie data:

Privacy Rights

• Right to be informed about cookie usage
• Right to consent to non-essential cookies
• Right to withdraw consent at any time
• Right to access cookie data collected about you
• Right to request deletion of cookie data

To exercise these rights, please contact us using the information provided below.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last updated" date
• Sending email notifications for significant changes
• Displaying prominent notices on our platform

Your continued use of our services after any changes indicates your acceptance of the updated Cookie Policy.

Contact Us About Cookies

If you have any questions or concerns about our use of cookies, please contact us:

We will respond to your inquiries within 30 days and work to address any concerns you may have about our cookie practices.